American Freedom Train Pepsi Promotion

Pepsi-Cola, one of the initial million-dollar sponsors of the AFT, helped promote the train through store displays where their products were sold.

The poster at right measures 21x29", while the image below is from a notebook-sized packet of information distributed by Pepsi's Public Relations department to Pepsi-Cola bottlers to help them understand the promotion and spread the word about the AFT's impending arrival.

Top image: Todd Schannuth collection.

Bottom image: Barry Howard collection.

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